Let’s All Put on Our Marketing Helmets!
ByAs we start to focus on 2010, I would like to get some feedback on what mortgage brokers are doing to generate business in your local areas for your mortgage marketing. Below are some ideas and current techniques that I utilize. Please let me know if you like any of these items or have any new ideas on how to generate business in 2010.
- Networking!
- Past Clients
- Trade Show/Home Shows
- Direct Mail
- Cold Calling
- Flyers (Realtors Office/Public Places)
- Brochures
- Yard Signs
- FTHB Seminars
- Business Cards
- Mass E-Mailings
- Ballons for Open Houses
- Interactive/Educative Website
- Financial Info. Sheets for Open Houses
- Door Hangers/Knockers
- Internet Marketing (social media)
- FSBO’s
- Mortgage Training
These are the things that I am currently employing. Does anyone have any good ideas to add?
Chris Hallmark
Chris one thing that is great is contacting realtors regarding USDA loans and reverse mortgages. If you are in an area that us USDA eligible you will be amazed how few realtors are using this program to market their homes. Where else can you get 102% financing with up to 6% seller contribution. The reverse mortgage for purchase is a decent way to get your foot in the door with realtors.
Roy Paeth
Chicago First Time Home Buyer
I agree Roy. Out here in NJ there is not a whole lot of Agricultural land lol, but you’re right in that I NEVER hear about Realtors using it as a markeitng tool.
-CH
Helpful list… good to know what others are doing! Thanks for the tip.
Chuck
Illinois home mortgage rates