Mortgage Marketing Works? Prove it!
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Ok, this post is for Loan Officer Marketing Lab members. We have hundreds of members who are now spending time and effort on getting their websites to page #1 of Google. While I’ve spent plenty of time demonstrating live how to build a Google friendly website, I have not as of yet spent time publicly demonstrating the effectiveness of proper SEO.
Today I want to change that. If you’re a member of the Loan Officer Marketing Lab, here’s your chance to publicly call me out and force me to PROVE first hand, how to get front page of Google rankings. How does this work? Simple – There’s a form below you can enter your info, and the keyword you think I should target. As a Lab member, you should already know how to do proper keyword research right?
Find a keyword, or even 2 or 3 that you think I should rank my site for. We’ll count the requests, pick the most common keyword, and you’ll get to see us rank the site live! In other words, you get to follow every little step we take (Isn’t that a song?) in the SEO process. No, not just screenshots, you’ll get to see what we did and why, and then see the impact that each step had on our overall rankings.
Why am I doing this? Because while I believe that instructions and verbal steps are great, it’s 10 times better when you can see something in action. Wouldn’t you agree? No mystery, no hiding behind curtains, no smoke and mirrors – You call the shots on the keyword we should target.
My initial guesstimate is that we’ll be ready to kick this off in February, so please submit the keyword/keywords you’d like to see us target:
Remember – The keyword needs to be related to Mortgage Marketing topics, as this is what my site is about. Also, these training sessions will be displayed in the Members Only section of www.loanofficermarketinglab.com



This will be very interesting. I can’t wait for you to start.
looking forward to this!
Nashville TN Real Estate
This is nice, but I would much rather see you do this for a lucky lab member rather than for your business. Perhaps someone who came up with this suggestion
. Wouldn’t this be more parallel to the membership? Thanks. Larry Penilla
Awesome and YES, I absolutely agree that seeing it done is going to be a HUGE Benefit to those of us who, well let’s just say, aren’t as computer savvy as yourself. Thanks Chad, I am REALLY looking forward to seeing this. Like Christmas, I can’t wait!!!
Great article! We all just have to remember it is a numbers game and not to take anything personally.
sorry, chad, my comment was meant for the next blog post of yours – ready to give up on that prospect…my bad.
Thanks Chad! Looking forward to seeing this!
I’m looking forward to this one….Can we start now?
Kevin Hayes
Columbia SC Mortgage
Not only have attended the five hour session, I am now a member. Chad is flowing with knowledge that you everyone will benefit from. It is hard to understand how much information can fit into his brain. Great Job Chad!!!