Sep
28

WARNING! SEO Doesn’t Work Anymore!

By

fearAhhh! SEO doesn’t work anymore!With all the changes Google is making, or planning on making to their algorithm, “all the SEO techniques you’ve learned to rank well on Google will no longer work.”

At least that’s what you might believe if you’re listening to all the “Sky is falling” bloggers making a big fuss! It’s amazing how well sensationalism still works…

You think people would learn. See, the same scary blog posts were cropping up back in October 2008 when “huge changes” were made to Google’s algorithm, and in early 2008 as well. I can recall at least 4 times now that bloggers were up in arms writing articles, posts, sending emails – All of which seemed to claim that “the good old days” were gone, and everything would be different from this point forward.

Logic would tell them that this is not the case.  The Google search engine  has a mission, and that mission is to serve up qualified search results to those who seek them. There are only so many factors that can be ranked or judged on a website. This isn’t some mythical beast we’re talking about here, but rather, data crunching.

I’ve been using the same methods and formula for SEO for nearly 3 years now. Haven’t really changed a thing. Yet it continues to work regardless of the big scary shakeups and doomsday predictions. My point?Ignore the hype, and focus on what matters most to Google: A website that delivers on its promise of good content, frequent updates, and growing popularity. Any other changes Google may make to its algorithm will be secondary to those big 3… See you on the front page!

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Categories : Mortgage Training

Comments

  1. Chad,

    I have seen the articles and always wonder if it is true. Obviously if it was tons of companies would go out of business. Thanks for the insight.

  2. Jeff Cook says:

    Hey Chad –

    Thanks for the info – I recall these “scare tactic” emails and blogs going around a few years ago too. I’m going to continue doing exactly what you have showed us to do!

  3. Hey Chad,

    I have been meaning to get a website for years, but did not who or where to go? I like how you walking through the whole project and following up with work video’s (homework). Very cool. I didn’t miss a thing. Thanks Chad
    Orange County Loan Officer
    Charles

  4. Doug Dixon says:

    Glad to know the sky is not falling. Sometimes it is hard to tell fact from fiction. Glad to know that your methods have been working regardless of what new product the other guys are pitching.

    - Doug San Jose Home Loans

  5. Jim Johnson says:

    SEO does work. In just a few days some of my keywords are already covering Googles front page. mortgage-everett

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